Why fundamentals should matter to your investments regardless of the strategy you take
No matter how you invest a solid understanding of the fundamentals can put you in the best position to make money. Those who jump into an investment without this knowledge can put you in a position that can’t hold itself up.
“…a solid understanding of the fundamentals can put you in the position to make money…”
The question is how do we get to the place where we feel like we have a solid understanding of a companies financials? Most people look at a P/E and will say a company is good or bad based on that one metric, but is it enough to properly analyze a company?
What we want to do to be successful is take a number of ratio’s and see how they relate to actual financials and use enough of them to cover off some key aspects of the financial statements. The ratio’s should answer all the questions you would want to ask of a companies financials.
- Liquidity
- Turnover
- Operating Profits
- Business Risk
- Financial Risk
- Stability
- Coverage
- Control
We’ll take a look at grouping the information into the following categories.
- Income Statement
- Balance Sheet
- Profitability
- Debt
- Share Data
…and finally look at these metrics.
- Price/Earnings
- Price/Projected Earnings
- Price/Book
- Price/Sales
- Price/CashFlow
- Prce to Earngings/Growth
- Earnings Growth
- Sales Growth